MyBrand & FeedBurner, Don’t sleep on this.

There are probably zillions of blog circulating on the net today and most of them I bet are utilizing FeedBurner for their web analytic. Well most of you may already know but for the small few that do not, FeedBurner now offers a hosted RSS solution called MyBrand. MyBrand use to be one of FeedBurner’s paid solutions but now since Google has acquired the company it’s available to all. So instead of offering your users feeds.feedburner.com/feeds you now can give them feeds.yourdomain.com/feeds this is actually a beautiful thing in regards to Branding. The whole process will only take you 3 minutes to setup and 2 of those minutes are trying to find out where the My Brand service link is located at on the FeedBurner website. I had a hard time trying to find it my first time.

  • Log into your FeedBurner Account
  • See the MyAccount Icon a the top, click that.
  • In the left side navigation you’ll see the MyBrand Link, follow through, its says PRO next to the MyBrand Links but settle down, it’s free of charge.
  • You should now be at the MyBrand page just follow the directions provided. Don’t be scared, a one legged monkey with 3 fingers could follow these directions.
  • Once you configure your CNAME with your host and clicked the active button in FeedBurner your set and don’t panic if your feed settings does not instantly start working. You have to give the new CNAME setting time to kick in. Mine took like 5 hours. So basically set and forget.Feedburner MYBrand

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How fast does Google index your pages?

From time to time I post comments on my twitter account (I tweet). I have my blog set up so that it will also download and convert my tweets into blog posts. Today I made a post before noon, somewhere in the ball park of 10:00 and 11:00 A.M.  Right before lunch, 12:00 for shit and giggles I decided to do a vanity search on my blog. Low and behold the post that was just made to my twitter account was now being indexed. I’ve seen this before but only with video that has been loaded to Youtube. The video showed up within hours but after a day or two the video disappeared. So I’m wondering if this entry is working on the same type of principle.  For the next couple of days I’m going to keep a close eye on this post to see if it in fact disappears. The only real connection I can make is that Google owns YouTube and now owns Feedburner, so perhaps since they get the ping basically instantly they may temporary index the listing, sorta like a Digg effect. This is actually a good idea, supposing someone is blogging about a currently event, his or her information my be available to the public instantly… Kind of gives the term “Hot off the press” a new meaning
Here’s a screen shot of the search result

Blog Joe Blog Search Results

Blog Joe Blog Search Results